A name that means welcome.
yaee sounds like iaê — the warm hello Brazilians call across a room. Not a word from a dictionary; a greeting. Here's what it means, and why a hello became our name.
One hello, read two ways.
iaê — the hello that says you belong here.
Say it out loud and you hear iaê — the greeting Brazilians throw across a room, half hello, half welcome. A community isn't a database you log into; it's a room where someone looks up and says hey, you're here. We wanted the name to carry that, not just describe a product.
Read in other tongues it leans toward dear, beloved — the same warmth, said a little closer. We don't spell that out. We just let it live inside the name.
say it “ya-EH” — like the Brazilian iaê; softer in Portuguese, a touch brighter in German. The same hello either way.
A name kept lowercase.
yaee is always written small. A hello isn't announced from a stage — it's said at eye level, one person to another. Lowercase keeps the name where the welcome happens: close, warm, unassuming.
It's the same word for everyone in the room — leader or newcomer, first visit or tenth year. One hello, no hierarchy. That's the whole idea, held in a single detail.
Three words we keep.
They shape the product, the writing, and how a welcome should feel.
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Welcoming
acolhedorWarm, present, hospitable — a “come on in,” never sterile admin. People are faces and stories, not rows in a database.
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Belonging
pertencerA hello is only the start; belonging is the point. We talk about connection and staying — and measure ourselves by who doesn't get lost.
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Precision
precisãoCalm and exact, like a well-made magazine — generous space, one bold accent used sparingly. Quiet confidence over hype.
The hello that becomes belonging.
No one gets lost as your church grows — from a first hello all the way to belonging.
Come on in.
yaee BETA is invite-only — we onboard churches one at a time. Request early access and we'll be in touch.